This is about me & how I got into Magic.
I love the magic behind connecting people and brands—the kind that evokes the senses and awakens genuine emotions. My Master’s in Strategic Marketing reinforced a design philosophy rooted in the intersection of creativity and strategy, allowing me to approach branding with both intuition and intention. Today, I draw on my core strengths—strategic thinking, a broad perspective, relentless creativity, and collaboration—to create brands that are both meaningful and effective.
Over the past 9+ years, I’ve grown into leadership roles while partnering with organizations such as CAF, Veolia, Ecopetrol, and Drummond. Today, my work at Tambourine has expanded that perspective globally, creating brand identities and digital experiences for hospitality brands around the world.
What I enjoy most is building genuine relationships with clients, understanding their real needs, and transforming them into ideas that go beyond aesthetics—crafting brand experiences that are meaningful, creative, and built to last.